This challenge teaches you how to shape your digital reputation so that AI tools become a top referral source, and your dream patients find you.
Dates: September 21 - 25, 2026
Price: FREE (Limited VIP spots available)
A 5-DAY CHALLENGE FOR PHYSICIANS, SURGEONS, & CLINICIANS
The AI Referral Challenge
Your dream patient is researching you right now.
72%
Looked for a new doctor in the past year.
47%
Used AI (like ChatGPT & Claude) to research a doctor.
36%
Name AI as a top referral source. Referring physicians were only 32%.
61%
Want their doctor to have a personal brand, above every other profession.
Sources: rater8 2026 Patient Choice Report. Brand Builders Group National Research Study.
Meet Your Host
AMANDA DOUGHERTY, MBA · FOUNDER & CEO OF ATRIA SOCIAL
In 2018, after a life-altering neurosurgical procedure, I founded Atria Social to change how health professionals show up online. I've spent nearly 15 years in healthcare marketing, working with two-billion-dollar health systems, academic practices, Ivy League physicians, and private practices.
And over the years, I've become obsessed with the evolving way patients find their doctors and clinicians. Deep-diving into rabbit holes on SEO, AI coding, social media strategy, and identity development.
Now, I'm bringing my synthesized findings to you in this challenge.
BUT FIRST...
Take the Clinician Brand Archetype Quiz
If you haven't already, discover which of the 6 archetypes you most align with, then build your brand and social media strategy from there!
You'll be asked to complete this quiz ahead of the challenge.
TAKE THE QUIZ ->JOIN THE AI REFERRAL CHALLENGE WAITLIST
Be first to get the details!
