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Branding & social media for doctors

Every service starts in the same place, with your identity, and meets you at the level of support that fits where you're at right now.

LET'S DO THIS →
WE INVITE YOU TO

Try our method

Every service starts in the same place, with your identity, and meets you at the level of support that fits where you're at right now. No overwhelm or copycatting.

LET'S DO THIS →

OUR CORE SERVICE

THE ATRIA METHOD

For physicians, clinicians, and medical practices who want an expert to build their brand and social media strategy alongside them.

In 2 weeks, Amanda builds your brand and social media strategy, walks you through it, and sets up your profiles so you can start posting with confidence.

WHAT'S INCLUDED:
  • 90-minute Strategy Session with Amanda
  • A custom Strategy with your 90-day calendar and first 12 post ideas
  • An AI visibility audit showing what tools like ChatGPT say about you
  • Profile setup and optimization, including updated bios and profile photo
  • Canva graphic templates in your choice of three styles
  • The full On Demand training library (scroll for details)
  • A 30-day accountability call
Only 2 spots open per month. Starting at  $2,497.
BOOK A STRATEGY CALL →
Amanda Clark Dougherty, MBA, founder of Atria Social healthcare marketing agency
Amanda Clark Dougherty, MBA, founder of Atria Social healthcare marketing agency

THE ATRIA METHOD:

ON DEMAND

LAUNCHING NOVEMBER 2026

The self-paced training library behind the Atria Method, built for the clinician who wants to learn the system and build their own brand and social media presence on their schedule, in about an hour a week.

WHAT'S INCLUDED:
  • 13 short trainings on branding, audience, content, HIPAA, filming, editing, Canva, and AI
  • Templates, a compliance one-pager, and an AI prompt pack
  • A fill-in 90-day action plan and monthly system
  • 12 months of access and invitations to Brand Rounds
  • Your purchase credits toward the Atria Method or VIP within 90 days
  • An optional add-on strategy call with Amanda
$297 - Founding Member price through 2026
JOIN THE WAITLIST →
Amanda Clark Dougherty, MBA, founder of Atria Social healthcare marketing agency
Amanda Clark Dougherty, MBA, founder of Atria Social healthcare marketing agency

THE ATRIA METHOD:

VIP

For the clinician who wants a white-glove, custom-built brand and social media strategy with hands-on support while they launch. Over three months, Amanda builds your strategy with you and stays alongside you as you put it into practice.

WHAT'S INCLUDED:

WEEKS 1 TO 6: YOUR CUSTOM STRATEGY

  • Three sessions with Amanda, including team training
  • A full audit of your social media, online reputation, and AI findability
  • A custom 20-page brand and social media strategy
  • Custom templates and every profile set up for you
  • The full On Demand training library (scroll up for details)

WEEKS 7 TO 12: LAUNCH SUPPORT

  • Six posts pre-scripted and edited with you, one a week
  • Weekly asynchronous consulting as you create your own posts
  • Custom reports to measure your success
  • A paid boosting budget to get your first posts seen
Only one spot open per month. $8,000 value. Starting at $6,797.
BOOK A STRATEGY CALL →

ADD-ON TO THE METHOD & VIP

SOCIAL MEDIA MANAGEMENT

Once your strategy is built, you can hand the day-to-day to our team. You kick off with Amanda, and then our skilled team runs your content each month while you spend about an hour a week recording and approving.

WHAT'S INCLUDED:
  • 8 posts per month on 2 platforms
  • Content calendar prep
  • Basic engagement
  • Monthly analytics
  • A monthly 30-minute planning call
  • A monthly 30-minute virtual content recording session
Available for 3, 6 or 12 month terms. Starting at $2,250/mo.
BOOK A STRATEGY CALL →
Amanda Clark Dougherty, MBA, founder of Atria Social healthcare marketing agency
Questions

Before you book.

Which option is right for me?

If you want to learn the system and build your brand on your own schedule, start with On Demand. If you want the Atria Social team to build your strategy with you in two weeks, choose the Atria Method, and if you want a fully custom strategy plus three months of hands-on launch support, VIP is the right fit. If you are still deciding, book a free strategy call and we will help you choose the right path.

How much of my time will this take?

On Demand takes about an hour a week at your own pace. The Atria Method asks for three to four hours a week over two weeks, and VIP asks for one to two hours a week over twelve weeks, because our team does the heavy lifting.

Do I have to be on camera or post every day?

You do not need to be on camera every day or post constantly, because your strategy is built around your identity, your specialty, and the time you actually have, and it fits your schedule and your comfort level. Many of our clients post two or three times a week and still become the name patients and colleagues recognize.

How do you handle HIPAA and patient privacy?

Every strategy and template is built with HIPAA and the protection of patient health information in mind, and On Demand includes compliance training you can share with your team. We are not lawyers, so we always recommend reviewing your content and policies with your own legal team.

Does the cost of On Demand count toward the Atria Method or VIP?

The $297 you invest in On Demand is credited toward the Atria Method or VIP when you upgrade within 90 days. The optional strategy call add-on is a separate session and is not credited.

Do you work with practices and health systems?

We work with individual physicians, group practices, academic departments, and health systems across the country, and pricing for practices and institutions depends on scope, so we set it together on a free strategy call.

What happens when the Method or VIP ends?

You leave with a clear plan your team can run, and you keep everything we built together. If you would rather hand off the day-to-day, our team can take over with social media management on a 3, 6, or 12 month term.

Do you offer payment plans?

The Atria Method is available in two payments of $1,299, and VIP is available in three payments of $2,349, so you can spread the investment across your engagement.

READY TO BET ON YOURSELF?

Request a free Strategy Call.

Fill out the form below and we'll be in touch.

Amanda Clark Dougherty, founder of Atria Social healthcare marketing agency
 Atria Social, Inc. is a boutique brand and social media agency built for surgeons, doctors, clinicians, and medical practices.

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Amanda Clark Dougherty, founder of Atria Social healthcare marketing agency
Amanda Clark Dougherty, founder of Atria Social healthcare marketing agency
Amanda Clark Dougherty, founder of Atria Social healthcare marketing agency