Most doctors are exceptional at what they do.
Most are invisible online.
Atria Social exists to change that. We build the online presence your practice deserves.
Hi, I'm Amanda Dougherty, MBA
FOUNDER, ATRIA SOCIAL
I help doctors, clinicians, and medical practices build a visible brand so the right patients and opportunities can find them.
I've spent 14+ years marketing $2B+ health systems, private practices, nationally recognized surgeons, and local physicians. I've led in-house teams, scaled agency accounts, and built Atria Social rooted in one belief: your medical expertise deserves to be visible.
ONCE UPON A TIME...
I was diagnosed with a brain aneurysm.
Despite spending my career in healthcare marketing, being the patient cracked something open in me. I watched firsthand how a doctor's online presence—or lack of one—shapes trust when someone is scared, searching, and desperately hoping to feel safe in their choice.
That experience didn't just change my life. It lit a fire in me to make sure no patient has to search blindly for the doctor who could save them.
Our Team
McKenzie Jevnikar
OFFICE BUSINESS MANAGER
With dual Master’s degrees and a background in clinical research and project management, McKenzie keeps Atria’s backend running seamlessly. Detail-obsessed and system-savvy, she ensures nothing slips through the cracks.
Madelyn Furlong
SOCIAL MEDIA COORDINATOR
Madelyn is an experienced marketing strategist who helps healthcare and wellness pros grow through strategic, conversion-driven marketing. With a sharp eye for design and a systems-first approach, she brings structure to the creative process.
Tatyana Turner
SOCIAL MEDIA COORDINATOR
Tatyana has 8+ years of experience across healthcare & wellness. Formerly with Zumba Fitness, she’s led digital campaigns that inform, inspire, & connect. With roots in PR and a passion for health equity, she brings both strategy & soul to every brand she supports.
Sallie Micula
PROJECT MANAGER
Sallie brings over a decade of experience in marketing, creative strategy, and business operations to Atria Social. Celebrated for her reliability, creativity, and efficiency, Sallie blends creative insight with operational excellence to help businesses run with clarity and confidence.
One call is all it takes.
Start building your digital legacy.
